USATF’s Max Siegel: It’s a lifestyle, not a job
2:24
USATF Max Siegel said giving athletes access to leadership has been a key to success on both the commercial and competition sides during his 10-year tenure.
USATF Max Siegel said giving athletes access to leadership has been a key to success on both the commercial and competition sides during his 10-year tenure.
Brand Innovation Summit Similar Videos
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Cubs' Tom Ricketts on jersey patches, betting and more
19:03
Chicago Cubs owner and chairman Tom Ricketts talked about jersey-patch revenue, sports betting and media rights in a wide-ranging interview to open the 2022 SBJ Brand Innovation Summit in Chicago. SBJ’s Abe Madkour conducted the interview.
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Brand innovation lessons from Meta, Candy Digital and WWE
56:58
Brand leaders from Meta, Candy Digital and WWE talk about strategies for reaching new fans using creativity, courage and new technologies. Full session from the 2022 SBJ Brand Innovation Summit in Chicago.
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Thaddeus Young looks for investments he wants to use
2:49
Thaddeus Young, a venture capitalist and power forward for the Toronto Raptors, said he and his financial team lean toward the technology sector because that’s where his interests lie.
